Rowena is a commercial lawyer with over 10 years of dedicated experience in the sports industry including within football, athletics, rugby, motorsports and a variety of other Olympic sports. She specialises in the sale and implementation of international sponsorship and broadcast agreements. She has worked with some of the largest global sports properties, negotiating ground breaking deals for sports and major endorsements with some of the most prolific athletes in the world. Rowena completed an MBA in International Sports Management and now runs her own holistic full-service sports agency dealing with all aspects of the commercialisation of sport.
In 2018, Legal 500 included Rowena in their "General Counsel Powerlist" recognising the most influential and innovative in-house lawyers in the world.